Media accounts and public perception
Press Secretary Jody Powell mentioned the event to Associated Press correspondent Brooks Jackson on August 28, 1979, who filed the story with the wire service the following day. The story "President Attacked by Rabbit" was carried across the front page of The Washington Post, though the White House's refusal to release the photograph resulted in the newspaper using a cartoon parody of the Jaws poster labeled "PAWS" as its illustration. The White House still refused to release the photograph of the incident to the media until it turned up during the Reagan administration and the story saw another revival.
In Press Secretary Powell's 1986 book The Other Side of the Story, he recounted the story as follows:
“Upon closer inspection, the animal turned out to be a rabbit. Not one of your cutesy, Easter Bunny-type rabbits, but one of those big splay-footed things that we called swamp rabbits when I was growing up.
“The animal was clearly in distress, or perhaps berserk. The President confessed to having had limited experience with enraged rabbits. He was unable to reach a definite conclusion about its state of mind. What was obvious, however, was that this large, wet animal, making strange hissing noises and gnashing its teeth, was intent upon climbing into the Presidential boat.”
The incident with the rabbit became fodder for those illustrating Carter's presidency as hapless and enfeebled. It was even mocked by the Republicans during the United States presidential election, 1980.
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